Privacy Policy Last updated: March 2026

1. Introduction

Wouw Capital (Pty) Ltd (“we”, “us”, or “our”) operates wouwcapital.com and its associated services including our performance marketing agency, The Thousandaire Playbook waitlist, our Marketing AI Software platform, and related products. This privacy policy explains how we collect, use, and protect your information across all of these services.

2. Information We Collect

We collect information in the following ways:

From website visitors and waitlist signups:

  • Your first name and email address when you join a waitlist or contact form
  • Basic usage data including pages visited and time spent on site

From agency clients and discovery call bookings:

  • Your name, email address, phone number and business name
  • Information about your business and advertising goals shared during calls or emails

From AI software users:

  • Your name and email address from your Facebook profile
  • Your Meta ad account IDs and names
  • Ad performance data including spend, impressions, clicks, conversions and return on ad spend
  • Campaign and creative data from your connected ad accounts

3. How We Use Your Information

We use your information solely for the following purposes:

Waitlist subscribers:

  • To notify you when The Thousandaire Playbook or our AI software launches
  • To send occasional updates about the build progress if you have opted in

Agency enquiries:

  • To respond to your discovery call booking or contact form submission
  • To assess whether our services are a fit for your business

AI software users:

  • To connect and manage your Meta advertising campaigns
  • To display ad performance data on your personal dashboard
  • To automatically optimise, scale and pause campaigns based on performance data
  • To generate AI-powered insights and recommendations for your campaigns
  • To improve the performance of our platform

4. Email Communications

We use MailPoet to manage our email lists. You will only receive emails from us if you have actively opted in through one of our signup forms. Every email we send includes an unsubscribe link. We do not send unsolicited bulk email from this domain.

5. Data Storage and Security

Your data is stored securely. For AI software users, your Meta access tokens are encrypted before being stored and are never shared with third parties. We use industry standard encryption to protect your data at rest and in transit.

6. Meta Platform Data

We access your Meta advertising data solely to provide our advertising management service. We do not sell, trade or share your Meta platform data with any third parties. We fully comply with Meta Platform Terms and Meta Developer Policies. You can revoke our access to your Meta account at any time by visiting your Facebook Settings under Business Integrations.

7. Third Party Services

Our platform and website integrate with the following third party services:

  • Meta Marketing API — for ad campaign management
  • Anthropic Claude API — for AI-powered insights and recommendations
  • Supabase — for secure data storage
  • MailPoet — for email list management
  • Brevo — for email delivery
  • Calendly — for discovery call bookings

Each of these services has their own privacy policy and data handling practices.

8. Cookies

Our website uses basic cookies for functionality and analytics. We do not use advertising cookies or sell cookie data to third parties. You can disable cookies in your browser settings at any time.

9. Data Retention

Waitlist subscribers: We retain your data until you unsubscribe or request deletion.

Agency enquiries: We retain your data for 12 months after initial contact unless you become a client.

AI software users: We retain your data for as long as you have an active account. If you close your account we will delete all your personal data within 30 days.

10. Your Rights

You have the right to:

  • Access the personal data we hold about you
  • Request correction of any inaccurate data
  • Request deletion of your data at any time
  • Withdraw consent for data processing at any time
  • Unsubscribe from all email communications at any time

11. Data Deletion

To request deletion of all your data please contact us at privacy@wouwcapital.com. We will process your request and confirm deletion within 30 days.

12. Children’s Privacy

Our services are not directed at anyone under the age of 18. We do not knowingly collect personal data from minors.

13. Changes to This Policy

We may update this privacy policy from time to time. We will notify you of any significant changes by posting the new policy on this page with an updated date.

14. Contact Us

If you have any questions about this privacy policy or how we handle your data please contact us at:

Email: privacy@wouwcapital.com Website: wouwcapital.com Company: Wouw Capital (Pty) Ltd, South Africa

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